Media Handbook
Media Handbook
We value the contribution media plays in helping us shape the future of primary industry growth by highlighting important issues, encouraging conversations, and supporting our goal to showcase New Zealand as a global leader in the primary industry sector.
New Zealand has long been celebrated for innovating, implementing, and pioneering, effective and efficient farming methods that drive growth in New Zealand’s primary industries, and around the world – we love to celebrate this at Fieldays!
We pride ourselves on being a world class event having created the ultimate launch platform for businesses to share and learn about new developments in the primary industry, alongside cutting-edge new technology and innovation.
Fieldays is owned by the New Zealand National Fieldays Society – a charitable organisation founded in 1968 for the purpose of advancing agriculture, and supporting primary industry, our community, and New Zealand. This year, our event is proudly supported by our Partners Hyundai and One NZ and Premier Sponsor CASE IH.
We look forward to seeing and working alongside you at Fieldays 2024.
Fieldays Marketing Team
Contact the team on:
+64 7 843 4497 / media@fieldays.co.nz
Your key contacts:
Debby de Gouviea-Rennie
Communications Executive
+64 21 243 3922 / debby.degouviea@nznfs.co.nz
Claire Hooton
Communications and Marketing Manager
+64 21 584 400 / claire.hooton@nznfs.co.nz
Downloaded the Fieldays App
- Save your ticket
- Pin your car location
- Plan your day
- Create a list of your favourite Fieldays exhibitors and attractions
- And more!
Available for Apple and Android users for FREE!
Fieldays Features
Opening Ceremony – North Entry
Our opening ceremony will be held on the 12 June from 7:30 am-7:55 am and we’d like to extend an invite to the media to attend. The ceremony will include Karakia, key speakers, singing of the national anthem and flag raising, followed by the symbolic cutting of the ribbon.
Exhibitors
You can expect over 1000 exhibitors at Fieldays 2024, ranging from growers to a variety of end products and services.
Fieldays TV - Watch now
Although we won't be shooting Fieldays TV during this event, be sure to check out our past interviews with Exhibitors, keynote speakers as well as cooking demonstrations from some of NZ's top chefs. This On Demand platform is a must see.
Fieldays Competitions
Fieldays Tractor Pull Competition - End of M Road
The popular Fieldays Tractor Pull competition is back this year. Heats are held Wednesday through Friday with finals on Saturday. Categories include; Weight adjusted, Weight transfer, Modified tractors and Pre 85s. Fieldays Tractor Pull is sponsored by Case IH and Corson Maize.
Fieldays Fencing Competitions – Located on A street
Supported by New Zealand Fencing Competitions (NZFC), this iconic event showcases New Zealand’s fencing greats in a match of skill, speed, endurance and tenacity as competitors battle it out for the coveted Golden Pliers®.
Excavator Competition – River end of L Road
Check out the incredible skill and precision of the latest excavators on show at the skill and precision at the Civil Contractors New Zealand Regional Excavator Competition on Friday and Saturday.
What's on at Fieldays:
Fieldays Hauora Taiwhenua Health and Wellbeing Hub
Near the intersection of E Street and N Road
Good George Bar and Eatery
Sit down, relax and enjoy a Good George beer or cider, a glass of wine or non-alcoholic drink and some tantalising food from the menus.
- Food Vendors will be open and serving breakfast from 6.00am.
Please drink responsibly, ask the bar staff if you need a taxi or dial-a-driver or plan ahead and take the free Fieldays buses.
A - Z Media Information
App
The Official Fieldays app has everything you need to make the most of your time at Fieldays.
- Save your ticket
- Pin your car location
- Plan your day
- Create a favourites list of exhibitors you want to visit
- See what’s on and more.
Download the app for free from the Google Play Store or the Apple App Store.
Bus to Fieldays
Use your Fieldays ticket to catch a free bus to Fieldays from various bus routes around the Waikato. Check out all transport options on our website.
Emergency services
In case of an emergency please dial 111 and provide your location 125 Mystery Creek Road, Ōhaupō, state the nearest intersection being Airport Road and Mystery Creek Road and provide your contact details. Then contact the Event Office on 0800 004 444 or 07 843 4497.
Fieldays comment
Key Fieldays staff including our CEO and Society President are available for interview and comment. Please contact the media team at media@fieldays.co.nz to arrange any staff interviews by Friday 7 June 2024.
Fieldays Focus
Printed by Media Partner, NZME and distributed from 27 May 2024.
Fieldays Trademark
The name New Zealand National Agricultural Fieldays®, Fieldays® (and its logo) is a registered trademark
and accordingly, the use of the logo and the name must conform to the Society’s requirements and
authorisation. All maps and diagrams are copyrighted to the Society and may only be published with prior written permission.
Food and drinks on-site
Food vendor listings can be found in the Fieldays Focus or on the Fieldays App. You are also welcome
to bring your own food on-site, or grab a bite to eat in the Good George Bar and Eatery during its open hours.
Headphones
Please be considerate of those around you and use headphones when editing/listening to audio.
Hours of opening
Fieldays is open to the public:
8 am-5 pm, Wednesday 12 June to Friday 16 June
8 am-4 pm, Saturday 15 June.
Information Centre
Located in the Pavilion, the North Entry and South Entry, these 3 Information Centres provide info about facilities, Fieldays competitions, Fieldays Hubs and free copies of the Fieldays Focus.
Internet access
The Media Centre has wired internet connection and Wi-Fi available for your devices. Instructions on how to access the Internet will be available in the Media Centre.
Maps
Included in this handbook and on a poster in the Media Centre.
Media Centre
Located on the Mezzanine Floor in the Pavilion, the Media Centre is open:
- 12 June: 6.00am am-6.30 pm on
- 13 & 14 June: 6:00 am-6:30 pm
- 15 June: 7.30 am-4 pm
Access outside of these hours is discretionary by the Fieldays Media team. Please send any out-of-hours access requests to media@fieldays.co.nz
The Media Centre is a common work area for all accredited media. Power points and the internet are available for you to use. The meeting/interview room can be booked for your use in half-hour slots. The Media Centre has limited tea and coffee facilities and biscuits.
Media pass
Your media pass will allow you access to the Media Centre, so please be sure to always wear your pass while on-site. Please follow the instructions of Fieldays officials and take note of area-specific hazards. Media Accreditation - Conditions of Use
If you require additional media passes for colleagues, please contact media@fieldays.co.nz
Media releases
Media releases will be made available to you in the online Media Kit, if you have specific information requests or deadlines, please contact the media team at media@fieldays.co.nz
Parking
Due to high demand for parking we’re unable to provide specific media parking. Your media pass allows you access to site well before public hours so be sure to arrive early if you would like a park close to site. Parking wardens will be on site to direct you to the nearest car park.
Photographs
A wide range of photographs are available of Fieldays and will be located in the Media Kit. If you have specific image requests, please contact the media team.
Power connections
Power points are available for use in the Media Centre.
Partners
Fieldays is proud to have Hyundai and One NZ as our Partners and CASE IH as our Premier Sponsor.
Recycling and waste
Please use bins provided around site and within the Media Centre for disposing of litter. Help us take care of the environment by using recycling centres located around Fieldays.
Fieldays Smart Band
The Fieldays Smart Band experience has been built to enhance the event for visitors. This innovative experience uses a simple wristband that enables visitors to connect with exhibitors, enter competitions and sign up for information.
Tickets
Your media ticket will be emailed to you before the event. You can save your ticket to your phone or in on the Fieldays App to obtain entry each day. Once onsite you can pick up your Media Accreditation Pass from the Media Centre in order to complete the accreditation process. Please see the Conditions of Use around your ticket. Additional tickets for the general public can be purchased at the gate or online at fieldays.co.nz.
Toilets
Public facilities are indicated on the maps and in the Fieldays App.
Your health and safety at Fieldays
As a media representative, you may be allowed into areas not accessible to the public. You have a responsibility to ensure no action or inaction you take causes harm to yourself or others while on-site at Fieldays.
Please ensure you observe all safe work practices, procedures, rules and instructions given by officials and Fieldays staff, and take note of potential hazards, which may include:
Fencing
- Loose posts and materials
- Machinery
- Unfastened cords, ropes, pegs etc.
- Slippery surfaces, e.g. wet grass
Tractor Pull
- Machinery
- Steep hills and embankments
- Slippery surfaces, e.g. grandstands
- Excessive noise
Innovations
- Machinery
- Moving parts and displays
- Marquee posts, ropes and pegs
- Power cords and water hoses
Exhibitor sites
- Dangerous machinery operating, noise hazards, flying particles
- Machinery theme area – large machines on display, sharp edges, protrusions, etc.