Take your exhibition to the next level by becoming a Fieldays Sponsor

Our supporters play a crucial role in the success of Fieldays. With more than 100,000 attendees each year, and a captivated target audience, Fieldays presents a unique opportunity for your brand to take centre stage.

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The Southern Hemisphere’s largest agricultural event, now in its 58th year, provides a unique platform for discussion and collaboration on activities important to the agricultural industry.

Sponsorship levels

Fieldays is proud to have such a diverse family of commercial supporters. Whether a partner, sponsor, advocate or supporters our support network is made up of well-respected organisations that assist us in our mission to advance the primary sector.

To discuss which position best fits your objectives. We welcome any questions you may have.

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Partner & Premium Sponsor

Maximum of five organisations, that reflect a high-level strategic focus. Ensures serviceability and exclusivity is maximised.

Major Sponsor

May incorporate ownership and execution of an event property as a contributing factor.

Advocate

Advocacy support may align with a certain element of the event (e.g the Innovations programme).

Supporters

Event support connects visitors with a range of impactful services and event experiences.

Fieldays creates tailored Sponsorship packages designed to align with your business objectives, delivering measurable impact and ensuring your investment reflects a strong return.

The following Sponsorship packages are available for Fieldays 2026 and can be customised to suit your business objectives. These examples highlight just some of the opportunities available, and we welcome conversations around creating bespoke solutions that deliver mutual value and shared success.

The Pantry, Naming Rights

Own the moment where people pause, indulge and savour the story they take home.

Fieldays are after a naming rights Sponsor for the high-traffic, high-sensation zone known as The Pantry.

Made up of approx 59 sites
Exhibitors selling NZ made food, beverages (including alcohol) and food related products
Exhibitors are encouraged to demonstrate their products’ provenance through sampling, demonstrations and interactive engagement.

Sponsorship Benefits

(base benefits, additional to be discussed and tailored further)

Brand Leadership, Amplified Visibility & Exclusivity

Official naming rights status to The Pantry
Strategic brand alignment across respective communications
Amplified brand visibility through onsite signage
Onsite brand dominance through front of mind activity

Strategic Presence & Placement

Preferential site selection in available footprint to maximise presence and activity
Site fees discount

Executive Access & Networking

VIP networking invitations to Fieldays functions

Sponsorship Investment: $25,000 +GST

Costs of exhibition and onsite activation are additional

Execute an activation that leaves a lasting and tasteful impression of your brand.

Fieldays Innovation Programme & Awards, Naming Rights

Put your brand at the forefront of agritech excellence by backing the Fieldays Innovation Hub & Awards. It’s a chance to champion the bold thinkers, game-changing startups, and future-defining solutions shaping our primary sector.

The Fieldays Innovation Awards clearly represent the innovation lifecycle in three award categories: Prototype, Early-Stage, and Growth & Scale, with seperate recognition given to younger innovators through the Fieldays Young Innovator of the Year Award.
Entries are encouraged from across the Primary Sector and all entries are in the running for People’s Choice Award
The Fieldays Innovation Awards celebration takes place onsite during Fieldays week

Sponsorship Benefits

(base benefits, additional to be discussed and tailored further)

Brand Leadership, Amplified Visibility & Exclusivity

Official naming rights status to the Fieldays Innovation Programme
Strategic brand alignment across respective communications
Amplified brand visibility through onsite signage and Hub activity/involvement
Onsite brand dominance through front of mind participation throughout the programme of events

Strategic Presence & Placement

Preferential site selection in available footprint to maximise presence and activity
Site fees discount

Executive Access & Networking

VIP networking invitations to Fieldays functions

Sponsorship Investment: $40,000 + GST

Cost of exhibition is additional

Align with progress, celebrate ingenuity, and stand out as a true leader driving the next wave of agricultural innovation.

Fieldays Careers & Education Hub, Naming Rights

Fieldays are wanting to engage with an organisation who wishes to put their brand at the heart of shaping the future of our Primary Sector.

The Fieldays Careers & Education Hub is where talent meets opportunity, where inspiration takes place and next steps are taken.

A well-established programme within the Fieldays event
Comprising of exhibitor activity & scheduled engagement sessions
Increase year on year of school registrations and attendance

Sponsorship Benefits

(base benefits, additional to be discussed and tailored further)

Brand Leadership, Amplified Visibility & Exclusivity

Official naming rights status to the Fieldays Careers & Education Hub
Strategic brand alignment across respective communications
Amplified brand visibility through onsite signage
Onsite brand dominance through front of mind activity

Strategic Presence & Placement

Dedicated exhibition space within the already established Fieldays Careers & Education Hub. First rights to select footprint for optimal visibility and engagement.

Executive Access & Networking

VIP networking invitations to Fieldays functions

Naming Rights Investment: $25,000 + GST

Costs of onsite activation are additional

Align your organisation with progress, innovation, and leadership in this exciting sector by backing the space that builds the workforce of tomorrow.

Let’s start our journey to collaborative success!

Enquire now for more information. The sky is the limit when it comes to representing your brand and you won’t find a more dedicated team to assist you with growing your place in Aotearoa, New Zealand’s agricultural community.

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We look forward to sharing our event with you!